Enterprises are embracing collaboration tools and technologies to incubate new ideas, improve decision-making, execute on projects faster, and even change how they create and deliver new products and services. The Enterprise 2.0 Conference in Santa Clara brings together social business thought leaders--from lines of business, marketing, and IT, as well as senior executives. If you can make it to the conference the week of November 14th, registration is only a click away. If you can't, tune into this Special Report, where The BrainYard's journalists, commentators, and other experts will be reporting on all the Enterprise 2.0 Conference action, before, during, and after the event.

E2NEWS
4 Viral Social Software Tips From Enterprise 2.0
David F. Carr | November 18, 2011
Maximize use of open social software, imitate what works for Facebook, and other expert advice from top social media maven.
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Does SharePoint Have Future As A Social Platform?
David F. Carr | November 17, 2011
Analysts speaking at Enterprise 2.0 say Microsoft's collaboration platform is more than a portal, but less than a social network.
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VMware's Social Chief: Complexity Kills
David F. Carr | November 16, 2011
At Enterprise 2.0, Socialcast founder and VMware social software VP Tim Young explains why enterprise social tools must become simpler.
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How Facebook Manages Its Workforce
David F. Carr | November 16, 2011
Facebook is growing so fast it had to implement new forms of employee reviews in a "learn or lose" work environment, execs tell Enterprise 2.0 conference.
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Genentech Fights Social 'Noise' By Setting Goals
Thomas Claburn | November 15, 2011
Social collaborative tools aren't a recipe for success on their own.
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Enterprise 2.0: How We Manage Needs A Reboot
David F. Carr | November 15, 2011
Community-based management structures are the way of the future, say opening day keynote presenters.
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Hackathon Crowdsources Radical Ideas In Management
David F. Carr | November 14, 2011
How should management reinvent itself in the social era? At this week's Enterprise 2.0 conference, management hackathon will use collaboration tools to crowdsource ideas.
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Enterprise 2.0: Meet The Launch Pad Finalists
David F. Carr | November 10, 2011
Meet the final four contestants with innovative software ideas competing in the Enterprise 2.0 Launch Pad competition next week.
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Blue Jeans Network Beats Microsoft To Lync, Skype Connection
Robert Mullins | November 10, 2011
Cloud-based videoconferencing service will demo ability to connect Skype, Lync, and room-based systems from Cisco, Polycom, Logitech LifeSize, and others at Enterprise 2.0 conference in Santa Clara, Calif.
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Enterprise 2.0 Preview: Leading The Charge For Change
David F. Carr | November 08, 2011
Here's a peek at the big themes and practical lessons attendees can expect at Enterprise 2.0 in Santa Clara, starting Nov. 14.
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SLIDESHOWS
10 Crowdsourcing Success Stories
10 Crowdsourcing Success Stories
We looked at 10 applications of the crowdsourcing concept for business. They cover the broad disciplines of marketing, advertising, product development, customer service, public relations, human resources, outsourcing, project management,...
Top 15 Cloud Collaboration Apps
Top 15 Cloud Collaboration Apps
Judging by the investments that developers -- both well-established and start-ups -- are making in the collaboration market, software vendors are paying more than lip service to the adage that...
Enterprise 2.0 Launch Pad: 2010 Elite 8
Enterprise 2.0 Launch Pad: 2010 Elite 8
Innovation is at the heart of software development, and it's the name of the game in the Enterprise 2.0 Launch Pad competition. Held in conjunction with both the Santa Clara...
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E2BLOG
Three Emerging Challenges for Community Managers – #e2conf
We are in the midst of a big shake out in how organizations use social technologies. As we develop a common understanding of the opportunities and risks, better decisions are being made about when and how to use the technology available. We are no longer having exciting breakthroughs every day, so the changes in the...
The Architecture track at the Enterprise 2.0 Conference – #e2conf
As organizations work to transition collaboration and social pilots to enterprise-wide initiatives, architectural questions increasingly rise to the fore: How can we integrate with other systems? How do we incorporate enterprise directory structures? How can we ensure performance and reliability at scale? How can we convert features to applications? How can we put social applications...
Sales and Marketing Track at Enterprise 2.0 Boston – #e2conf
Social technologies are changing the ways we market and sell, that’s obvious.  But the change is not simply superficial or new ways to do the same old work.  Social — along with analytics and mobile technologies — is enabling companies to be far more knowledgeable about who they target, what messages they deliver, and even...
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