Social Media Betrays Your Credit Card Activity: Study - InformationWeek

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Social Media Betrays Your Credit Card Activity: Study
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Joe Stanganelli
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Joe Stanganelli,
User Rank: Author
2/1/2015 | 6:11:41 PM
Re: I'm never Tweeting about my new shoes again
Of course, just like the discussions about art, when everything is PII, nothing is PII -- which isn't very promising for appropriate regulatory action.
Joe Stanganelli
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Joe Stanganelli,
User Rank: Author
2/1/2015 | 6:08:54 PM
pleaserobme.com
Yet another of many reasons why I almost never geotag or otherwise indicate my location with my posts.

That and pleaserobme.com.
danielcawrey
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danielcawrey,
User Rank: Ninja
2/1/2015 | 1:59:01 PM
Re: Thanks
I do worry about how much data financial services companies have about me. I would go back to cash, but it has been made more of a nuisance in the age of easy to use plastic. I don't think cash is going to go away – but I do believe that it will become more scarce over time as people are willing to use cards because they offer less hassle. 
Susan_Nunziata
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Susan_Nunziata,
User Rank: Strategist
1/31/2015 | 11:35:20 PM
Re: I'm never Tweeting about my new shoes again
@tzubair: I've experienced the benefits of this firsthand last year when Amex flagged fradulent charge attempts on my account based on the fact that they were inconsistent with my prior purchase history. Im ok with that. I"m also ok with targeted marketing in general because I know that's happening due to the cookies and other tagging that I choose not to turn off.

What frightens me is the idea that my purchase behavior can be lumped into anonymyzed batches and is supposedly de-personalized, but via my own social media statements can still be used by bad actors identify me specifically and, potentially, steal my identity.

It gets even more scary if I start to think about how anonymized health data might be used to be traced back to me.
tzubair
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tzubair,
User Rank: Ninja
1/31/2015 | 10:46:52 PM
Re: I'm never Tweeting about my new shoes again
@Susan: I think there are two sides to everything. While getting to know about your purchase patterns can reveal a lot about you to the companies, it can also help you - and some consumers would probably be okay with that. When companies get to know more about you, they can customize their offerings to match your needs better. You get personalized services and in some cases discounts as well.
Susan_Nunziata
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Susan_Nunziata,
User Rank: Strategist
1/31/2015 | 10:19:27 PM
I'm never Tweeting about my new shoes again
This is seroiusly disturbing and a good wake-up call to any organization that is using meta data (or making meta data available to others). Wait: Isn't that just about EVERY organization, at this point? Shows a significant flaw in our thinking about how we separate PII from other data...potentially all our data is PII. Do you think this will lead to new regulations and practices concerning metadata?
shakeeb
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shakeeb,
User Rank: Ninja
1/31/2015 | 7:40:42 PM
Thanks
Thanks for sharing! This is indeed scary; hackers could easily locate your information and create a chaos. 


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