Cloud Partnerships: It's Complicated - InformationWeek
Cloud Partnerships: It's Complicated
Newest First  |  Oldest First  |  Threaded View
User Rank: Apprentice
9/25/2013 | 7:56:52 AM
re: Cloud Partnerships: It's Complicated
What's sparking these 'seemingly contradictory alliances'? One word. Licensing. 95% of the cloud infrastructure or Virtual Data Centre providers I've spoken to fumble and stumble as soon as you mention Oracle, simply because of the licensing model.
User Rank: Strategist
9/23/2013 | 11:40:54 PM
re: Cloud Partnerships: It's Complicated
Done right, "the cloud" isn't a competitor in database or applications. It's a hunk of remote hardware, available to anybody who wants to use it. Excluding yourself from that hardware due to competitive labels means missing some potential customers who want to use it.
D. Henschen
D. Henschen,
User Rank: Author
9/23/2013 | 1:53:49 PM
re: Cloud Partnerships: It's Complicated
Tech partnerships are as old as the hills and everybody wants to be friends with the big guys. But the cloud era is taking partnerships deeper and necessitating rival partnerships.

2018 State of the Cloud
2018 State of the Cloud
Cloud adoption is growing, but how are organizations taking advantage of it? Interop ITX and InformationWeek surveyed technology decision-makers to find out, read this report to discover what they had to say!
Register for InformationWeek Newsletters
White Papers
Current Issue
Cybersecurity Strategies for the Digital Era
At its core, digital business relies on strong security practices. In addition, leveraging security intelligence and integrating security with operations and developer teams can help organizations push the boundaries of innovation.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll