Authored on: Feb 07, 2012
Rates are at the heart of the insurance business. They determine what products you sell to which customers. To be successful, it's not enough to be the low-cost provider; you have to provide the right product at the right price to the right customer through the optimal channels, whenever the customer is ready to buy.
Technology is key to achieving this goal. New advances in rating engines can lead to highly targeted products that will help insurers write more business and grow their premiums to compete in a fast-changing market. Learn more about the constraints that may be holding insurers back from achieving optimal rating, and explore new technologies that can enable better pricing, more innovative products, and faster time to market.