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Age doesn't matter and other realizations for enterprise 2.0 cultureAge doesn't matter and other realizations for enterprise 2.0 culture

The BrainYard - Where collaborative minds congregate.

InformationWeek Staff

June 10, 2008

1 Min Read

Dan Keldsen, AIIMDan Keldsen and Carl Frappaolo, of AIIM, opened their enterprise 2.0 presentation with a comedy routine of boomers' and millenials' view of enterprise 2.0.Their goal wasn't to make us laugh, thankfully, but rather to enlighten us the state of enterprise 2.0 with a summary of a study they just completed entitled "Enterprise 2.0: Agile, Emergent & Integrated."Here's a summary of the findings from the report:

  • Age doesn't matter (as much as you think) - You don't need young people in your organization for people to "get it."

  • Culture matters (more than you think) - It is the single most important thing you need if you want to move into enterprise 2.0.

  • A slow market (frustrates early adopters) - Early adopters magnify their adoption.

  • Strategy (is hard to find) - Rarely do you see organizations pursue enterprise 2.0 strategically. It's more of a situation of an ad hoc deployment. They need a purpose beyond, "I hear a wiki is cool."

And for the question "What are you trying to accomplish with Enterprise 2.0?" here are the answers in order of most popular to least popular:

  • Increase collaboration

  • Awareness of "what we know" increase agility/responsiveness

  • Faster communication

  • Increase innovation and time to market

  • Reduction of IT costs

  • Accelerate brokering of people

Read more from Frappaolo on his blog, Taking Aiim, and from Keldsen his blog, BizTechTalk.Make sure you check out the summary of all coverage from the Enterprise 2.0 Conference 2008 in Boston.

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