Brief: Google Launches Notification Service For Blog Search

Google on Thursday launched a notification service that makes it easier for blogger or blog-hosting services to notify the search engine of new blogs or changes to existing ones.

The pinging service is for people or organizations that want to have blogs crawled by Google and then updated on its blog search engine. Although Google monitors other pinging services, notifying the service directly could make it faster to get an update in the company's index.

Google provides a manual process for submitting the URL of a new or modified blog, and application programming interfaces, or APIs, for those who want to automate the process.

Google has posted more details of the service on its site.