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Staples' 'Easy Button' Comes To Your Desktop
Staples is making a downloadable Easy Button available for computer desktops.
December 28, 2005
1 Min Read
You know those "Easy Button" commercials touting how easy it is to shop from office supply superstore Staples? Well, it's about to get even easier, according to the retailer.
Starting on Jan. 1, a downloadable Easy Button will be available for computer desktops. Customers will then be able to link directly to Staples' Web site and access (as well as purchase) products such as Internet security protect software, paper shredders, organizing supplies, locking file cabinets, safes and surge protectors.
The downloadable button complements the retail chain's "Easy Button" desk accessory. Proceeds from the sale of that item, up to $1 million, are donated to Boys and Girls Clubs of America.
About the Author(s)
Editor In Chief, Solution Providers for Retail
Writing and editing from the IT metropolis that is Fairfield County, Conn., Jen is Editor In Chief of Solution Providers For Retail. In her role, she oversees all editorial operations of the site, including engaging VARs to share their expertise within the community. She has written for IT professionals for more than 20 years, with expertise in covering issues concerning solution providers, systems integrators, and resellers.
Jen most recently was Senior Editor at CRN. There, she was in charge of the publication's editorial research projects, including: Solution Provider 500, Fast Growth 100, Women of the Channel, and Emerging Vendors, among many others. She launched the online blog, "Channel Voices," and often wrote on career issues facing IT professionals in her blog, "One Year to a Better Career."
Jen began her tech journalism career at Electronic Buyer News, where she covered the purchasing beat. (That was so long ago that blue LEDs were big news.) Starting as copy editor, she worked her way up to Managing Editor before moving to VARBusiness. At VARBusiness, she was Executive Editor, leading a team of writers that won the prestigious Jesse Neal award for editorial excellence.
Jennifer has been married for 22 years and has two wonderful kids (even the teenager). To adults in her hometown, she is best known for her enormous Newfoundland dog; to high schoolers, for her taco nights.
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