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What's In A Name? That Which We Call A Rose ...What's In A Name? That Which We Call A Rose ...
In uttering those words, Shakespeare's Juliet makes the point that a name is less important than the person or thing it represents. If so, why are so many startups changing their names? Something is rotten in the state of California.
John Foley
April 3, 2008
1 Min Read

In uttering those words, Shakespeare's Juliet makes the point that a name is less important than the person or thing it represents. If so, why are so many startups changing their names? Something is rotten in the state of California.I had to say something about this after learning that a startup called C2 Appliance has changed its name to Kickfire
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