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J. Nicholas Hoover
June 14, 2007
3 Min Read
Enterprise 2.0 is Web 2.0 technology taken to the corporate world. Just as in the consumer Web, the goals of Enterprise 2.0 technologies are better collaboration, easier information management, and more personalized productivity.
And just as in the consumer Web, from mashups to wikis, startups abound. Next week's Enterprise 2.0 Conference in Boston (a conference run by InformationWeek parent company CMP Media) will see startups alongside companies like Microsoft and IBM. To differentiate, they'll have to do things differently. Here are five presenting or showing their wares at next week's conference that may meet that challenge.
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