Apple Results: iPhone Blooms, But Whither The iPad? - InformationWeek

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Apple Results: iPhone Blooms, But Whither The iPad?
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Broadway0474
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Broadway0474,
User Rank: Ninja
7/27/2015 | 11:25:24 PM
Re: Just a "healthy bounce"
Pedro, you hit upon a good point. I am wondering why people are quicker to replace iPhones than iPad -- is it simply because of broken parts, or because we use phones more often (and thus need them to work at a higher level)?
mejiac
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mejiac,
User Rank: Ninja
7/27/2015 | 9:26:01 AM
Re: iPad potential is missing
@Susan Fourtane,

Thank you for you're comment, and a very good point.

I do think that Samsung and it's line of tablets have done a better job at showcasing multitasking and using the tablets for work purposes. People usually associate using a tablet for work as limited to emails and reviewing documents, but not actually getting something done.

The fact that you can attach any USB devices (including mouse and keyboard) to an android tablet shows a great deal of versatility, one that many folks appreciate.
PedroGonzales
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PedroGonzales,
User Rank: Ninja
7/25/2015 | 7:44:43 PM
Re: Just a "healthy bounce"
May be Apple wants to turn their Ipads like the Microsoft Tablet.  This shouldn't be a bad idea.  I think there is more competition in the Tablet market than before.  It is difficult for Ipads to separate from other vendors.   People have more choices.  People tend to replace their phones more becuase of a crack screen, or other issues.  
Susan Fourtané
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Susan Fourtané,
User Rank: Author
7/25/2015 | 10:23:58 AM
Re: Just a "healthy bounce"
Stratus, the way iPads are evolving tells that they are getting closerv to some MacBooks. At some point, Apple might be merging the iPad and MacBook Air, or the iPad Pro might very well be an alternative to the MacBook Air, or the new MacBook. You'll see. :) -Susan
Susan Fourtané
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Susan Fourtané,
User Rank: Author
7/25/2015 | 9:50:42 AM
Re: iPad potential is missing
mejiac, well, no. It's not like companies are trying to target individuals who don't see the potential of the iPad as a working tool. It's those other people who have done a good job convincing others that iPads are not good for work. So, that's the problem I see, you see? -Susan
mejiac
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mejiac,
User Rank: Ninja
7/23/2015 | 4:55:08 PM
Re: Just a "healthy bounce"
@jagibbons,

Thank you for your comment.

Hopefully companies are performing market research to determine what is it that consumers are asking for.

Many times (like Apple has done in the past), the companies dictates what's the next step. I know that for me, it's more integration with my existing devices and online accounts, without having to change an ecosystme (jump from Windows to Mac for example)
jagibbons
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jagibbons,
User Rank: Ninja
7/23/2015 | 4:34:14 PM
Re: Just a "healthy bounce"
I could be wrong, but I don't see the iPad growing in popularity just because of a bigger screen. It's still a device more focused on consumption than creation for most users. I would guess many Apple diehard follower will buy one because it's out. I don't believe very many will choose to buy the bigger iPad versus other forms of full computing devices (whether than be a Surface, laptop or Macbook).
mejiac
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mejiac,
User Rank: Ninja
7/23/2015 | 2:47:59 PM
Re: Just a "healthy bounce"
@Stratustician,

I would be interesting to see how the market will continue to evolve. Before tablets were the "new thing" and are now the norm. Many other industries are still making products to utilize the existing tablet base (like car manufactures that have WiFi enable cars (which in essense is just another way to use a hot spot)

Even thought the laptop market shrank, it won't go away, same goes for Tablets given the health of app ecosystems.

And because of products like Apple Air Play and Google Chrome Cast allow to extend the use of existing devices in a different way, it won't be long before TVs will have embedded protocals to utilize the casting feature.
Stratustician
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Stratustician,
User Rank: Ninja
7/23/2015 | 2:41:39 PM
Re: Just a "healthy bounce"
Exactly!  Unlike smartphones which get more heavy day-to-day use and have higher risk of damage due to their nature of use, tablets are going to see a longer lifespan simply because many users don't see an urgent need to update or replace their tablet.  As long as the functionality is still there, it's going to be less critical for them to replace a tablet (unless it is used to replace a laptop function-wise) than it would be for other technology products.
mejiac
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mejiac,
User Rank: Ninja
7/23/2015 | 1:49:47 PM
Re: iPad potential is missing
@Susan Fourtané,

And sadly is it that audience that companies are mostly trying to target there marketing, since they're the most likely to continue buying.

Those that are tech saavy do take advantage of the ipads capabilities, but we represent the minority in comparison to what really drives sales volume
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