Alex Yip, Director of Product Discovery at AppsFlyer

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Alex Yip

Alex Yip

Director of Product Discovery, AppsFlyer

Alex Yip, Director of Product Discovery at AppsFlyer, responsible for driving the product vision, strategy, and execution for new products. Yip works closely with customers, partners, and internal teams to deliver innovative solutions that help app marketers measure and optimize their campaigns across channels, platforms, and devices. He has more than 13 years of experience in product and solutions roles. Prior to AppsFlyer, Yip held product roles at InMobi and DistroScale.

Latest from Alex Yip

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The US Regulatory Landscape: A Patchwork of Concerns The US Regulatory Landscape: A Patchwork of Concerns

byAlex Yip

Jun 4, 2024

4 Min Read

Editor's Choice

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9 Ways CISOs Can Stay Ahead of Bad Actors 9 Ways CISOs Can Stay Ahead of Bad Actors

Binary code concept pattern and big data structure.Net and source code.Abstract background of technology, science and cloud computer.

Jul 24, 2024

9 Slides

How Much Data Is Too Much for Organizations to Derive Value?How Much Data Is Too Much for Organizations to Derive Value?

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byJoao-Pierre S. Ruth

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2024 InformationWeek US IT Salary Report: Profits, Layoffs, and the Continued Rise of AI 2024 InformationWeek US IT Salary Report

byInformationWeek Staff

Jun 4, 2024

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Digital Security and Threat of a System

11 Ways Cybersecurity Threats are Evolving 11 Ways Cybersecurity Threats are Evolving