Cisco Combines Linksys SMB Channel Program Into Own

<a href="">ChannelWeb</a>, <a href="">eChannel Line</a>

Jim Manico, OWASP Global Board Member

August 12, 2008

1 Min Read

Cisco Systems is absorbing the Linksys Small-Business Channel Partner Program into its own partner program in a move it says will make doing business with SMBs easier for its channel partners.From a channel standpoint, the move means resellers will have to only join one partner program to have access to Cisco's and Linksys' product portfolios. A more streamlined approach also translates to partners being more efficient in offering total solutions to SMBs because they'll be able to match products from both businesses more easily, according to Cisco. Cisco is integrating Linksys' SMB salesforce with its own for a total of nearly 60,000 SMB-focused channel parters.

The integration, which will be complete by mid-September, is part of Cisco's push to bring in 300,000 new small-business accounts. Cisco acquired Linksys five years ago last March.ChannelWeb, eChannel Line

About the Author(s)

Jim Manico

OWASP Global Board Member

Jim Manico is a Global Board Member for the OWASP foundation where he helps drive the strategic vision for the organization. OWASP's mission is to make software security visible, so that individuals and organizations worldwide can make informed decisions about true software security risks. OWASP's AppSecUSA<> conferences represent the nonprofit's largest outreach efforts to advance its mission of spreading security knowledge, for more information and to register, see here<>. Jim is also the founder of Manicode Security where he trains software developers on secure coding and security engineering. He has a 18 year history building software as a developer and architect. Jim is a frequent speaker on secure software practices and is a member of the JavaOne rockstar speaker community. He is the author of Iron-Clad Java: Building Secure Web Applications<> from McGraw-Hill and founder of Brakeman Pro. Investor/Advisor for Signal Sciences.

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