E-Marketplaces: Survivor or Temptation Island?

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Are E-marketplaces a successful business model or a risky experiment? With pending consolidation and closures in e-marketplaces, on what basis shall managers decide how to integrate commerce systems into an e-business strategy? With an uncertain market and untried partners, is it possible to see a reasonable return on investment?

Buying and selling through e-marketplaces is anticipated to reach epic levels in the next few years with up to $1.4 trillion of goods and services traveling through business to business e-marketplaces by 2004. As an information technology professional how do you chose the right type of marketplace? Does it makes sense for your organization to dabble in one or two marketplaces considering the substantial integration costs?

This report explores this evolving market. The results of an InformationWeek research survey of 157 business and technology professionals focuses on e-marketplaces and how organizations are including these partnerships in their e-business strategies. The purpose of the study is to spotlight e-marketplace adoption and to measure the likelihood of long-term and profitable e-marketplace relationships.

Use this report to evaluate your organization's e-marketplace strategies and build a roadmap for your organization's E-Business initiatives.

Pages: 52Charts: 36