Strong Authentication, Great Value Proposition
Positive Networks, a provider of hosted VPN services, is using Interop to promote a two-factor, telephone (land-line or cell)-based authentication system for users looking to access corporate applications. The company will look to hook customers with the authentication technology -- it's free -- then sell a series of add-on services.
![](https://eu-images.contentstack.com/v3/assets/blt69509c9116440be8/bltc0182b2356ae8eed/64b83949410a1b4c0bd7459b/IW_generic_image.png?width=1280&auto=webp&quality=95&format=jpg&disable=upscale)
Positive Networks, a provider of hosted VPN services, is using Interop to promote a two-factor, telephone (land-line or cell)-based authentication system for users looking to access corporate applications. The company will look to hook customers with the authentication technology -- it's free -- then sell a series of add-on services.The Positive product, known as PhoneFactor, requires a corporate customer to download a Windows-based software agent from the Web, and install it on a Citrix or Exchange Server. When attempting to access an application, a user enters their user name and password, then the PhoneFactor agent verifies their identity and calls the user on a predetermined land line or cell phone, authorizing the session. The phone call is launched from a Positive Networks point of presence - the same points of presence hosting its VPN service.
The company is pitching PhoneFactor as a simple, inexpensive alternative to security tokens and the IT work required to install and maintain them.
It sees users that deploy the software potentially needing fee-based services such as consulting on deployment, integration to existing directory systems, reporting and more.
You can't beat the ROI.
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