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Web 2.0 - Meet Content ManagementWeb 2.0 - Meet Content Management

The BrainYard - Where collaborative minds congregate.

Irwin Lazar

April 23, 2008

1 Min Read

The nice thing about Web 2.0 technologies like blogs and wikis is that it makes it easy for just about anyone to create content.  As Andrew Conry-Murray notes in this week's Information Week, The bad thing about Web 2.0 technologies like blogs and wikis is that it makes it easy for just about anyone to create content.  Well, maybe it's not the content creation that's the problem, it's the fact that most organizations that I talk to haven't yet put in an enterprise-wide Web 2.0 strategy, so content is being created in a disjointed fashion in a number of different locations, leading to an information management nightmare as well as an inability to support enterprise retention and compliance requirements.

This creates an opportunity for content management and search vendors such as Microsoft (via its FAST acquisition), Endeca, and Google among others to tackle the problem of finding and classifying Web 2.0 created wiki pages and / or blog posts.  Enterprise IT managers will likely need to investigate strategies for integrating Web 2.0 into their CMSs until they are able to deploy a consistent Web 2.0 framework throughout the organization.

About the Author(s)

Irwin Lazar

Vice President & Service Director, Nemertes Research

Irwin Lazar is the Vice President and Service Director at Nemertes Research, where he manages research operations, develops and manages research projects, conducts and analyzes primary research, and advises numerous enterprise and vendor clients. Irwin is responsible for benchmarking the adoption and use of emerging technologies in areas including VOIP, UC, video conferencing, social computing, collaboration, contact center and customer engagement.

A Certified Information Systems Security Professional (CISSP) and sought-after speaker and author, Irwin is a blogger for No Jitter and frequent author for SearchUnifiedCommunications.com. He is a frequent resource for the business and trade press and is regular speaker at events such as Enterprise Connect and Interop. Irwin's earlier background was in IP network architecture, design and engineering.

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