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10 Crowdsourcing Success Stories10 Crowdsourcing Success Stories
We looked at 10 applications of the crowdsourcing concept for business. They cover the broad disciplines of marketing, advertising, product development, customer service, public relations, human resources, outsourcing, project management, Web development, coding, social media, and quality assurance. In some cases, crowdsourcing is the business. Some companies, such as Netflix, have put a mighty fine price tag on their crowdsourced efforts. Others, like Dell and Starbucks, utilize the concept on
Kevin Casey
March 4, 2011
10 Slides
Companies such as Facebook, Google, and Foursquare regularly host events that give developers the keys to the code and let them carve it up, all in hopes of producing innovative new applications for the platform. At Foursquare's February hackathon, for example, 150 developers mixed and mingled with the company's engineers and got their hands dirty with the API. The results, according to Foursquare's blog: 25 pizza and 300 cups of coffee consumed, 15 hours of coding, and 39 new apps. The winner? The Dealio, who turned a suggestion from a Foursquare forum into an app that enables users to leave private messages for friends when they check in at a venue.
SEE MORE TeleTech Offers Crowdsourcing, Simulations For Training NYC Crowdsources City Improvement Ideas NASA To Crowdsource Software Development Microsoft Townhall Driving Congress Crowdsourcing Site Gov 2.0: GSA Crowdsources Procurement With Wiki Microsoft Unveils Crowdsourcing For Politicians White House Launches Crowdsourcing Site For Manufacturing
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