Apple Refreshes MacBook Pros, Cuts Prices - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Apple Refreshes MacBook Pros, Cuts Prices
Newest First  |  Oldest First  |  Threaded View
Michael Endler
Michael Endler,
User Rank: Author
7/29/2014 | 4:20:40 PM
Re: MACs
This argument always comes up, and in a narrowly-defined, austerely utilitarian sense, it's true: if you want to maximize power while minimizing upfront costs, building your own machine can be cheaper than buying a Mac. But that narrowly-defined perspective ignores the value of design and aesthetics, hardware-software integration, out-of-box experience, user comfort with the device, and so on. Perhaps you're the sort of person who dismisses all that as fluff, or who simply doesn't think Apple's hardware is as good as advertised. That's fine-- it doesn't have to matter to you. But to assume none of that matters to the larger market (or that if it does, it's all the result of marketing) is misguided. Certainly, Windows OEMs seem to have gotten the message-- after churning out anonymous commodity models for ages, they (with prompting by Intel) have focused much more on integrated experiences and new designs.


2021 State of ITOps and SecOps Report
2021 State of ITOps and SecOps Report
This new report from InformationWeek explores what we've learned over the past year, critical trends around ITOps and SecOps, and where leaders are focusing their time and efforts to support a growing digital economy. Download it today!
InformationWeek Is Getting an Upgrade!

Find out more about our plans to improve the look, functionality, and performance of the InformationWeek site in the coming months.

Becoming a Self-Taught Cybersecurity Pro
Jessica Davis, Senior Editor, Enterprise Apps,  6/9/2021
Ancestry's DevOps Strategy to Control Its CI/CD Pipeline
Joao-Pierre S. Ruth, Senior Writer,  6/4/2021
IT Leadership: 10 Ways to Unleash Enterprise Innovation
Lisa Morgan, Freelance Writer,  6/8/2021
Register for InformationWeek Newsletters
Current Issue
Planning Your Digital Transformation Roadmap
Download this report to learn about the latest technologies and best practices or ensuring a successful transition from outdated business transformation tactics.
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll