Salesgenie.com Bolster Sales Prospect Filtering With "Enterprise" Edition

Looking beyond free sales leads and Super Bowl ads, Salesgenie introduces sales lead tracking that allows organizations to manage increasingly sophisticated sales teams, regardless of the size of the business.Perhaps most notorious for it's Super Bowl ad spends, Salesgenie.com has introduced Salesgenie Enterprise, touting it as the first enterprise-level, sales-lead generation and tracking solution.

Lest the name Enterprise put off business owners and sales managers at small or midsize companies, Craig Downing, Salesgenie.com Director of Product Marketing was quick to note that the differences between Salesgenie.com and Salesgenie Enterprise have more to do with a company's sales process and infrastructure than sheer size.

"[Selecting] a product depends upon sales structure," said Downing. "If your sales reps are real cowboys, Salesgenie.com will handle that for you, but if you have more structure to your sales process -- defined territories, customer or rep requirements, product differentiation, basically the need to filter prospects -- then it's Salesgenie Enterprise. Put another way, if you have CRM and live and die with it, Salesgenie Enterprise is a good match."

Both SaaS sales lead tools are offered on monthly per-seat subscription basis that Downing said varies by client, but typically is a "couple hundred" per month.

Rather than bucking up for a Super Bowl ad this year, Salesgenie.com held an event Super Bowl weekend at the Wynn in Las Vegas. It was at this user summit that Salesgenie Enterprise was announced. Coverage of that announcement, including a presentation of the product (PDF) is plentiful, but news of actual launch this week less so.

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