Spam accounts for close to half of all text messages sent to cell phones, a percentage that has more than doubled in just one year.
Spam accounts for close to half of all text messages sent to cell phones, a percentage that has more than doubled in just one year, said a text messaging provider Monday.
According to Wireless Services, which claims to manage 15 to 20 percent of all text message traffic for U.S. wireless carriers, 43 percent of all text is now spam. A year ago, said Wireless Services, that rate was just 18 percent.
In December 2004 alone, added the Bellevue, Wash.-based firm, 1.2 million spam text messages were blocked by the company.
Wireless Services attributes the surge to smarter and more sophisticated spammers who are moving beyond the traditional venue of e-mail. "While they initially sent messages to mobile phones via the Internet, they are now savvy enough about wireless networks to foil anti-spam technologies developed with e-mail in mind," said Rich Begert, the chief executive of Wireless Services, in a statement.
The economics of cell phones -- and thus the spam they receive -- is quite different from e-mail, Begert noted.
"With mobile spam, consumers have to pay for the delivery of annoying, unwanted messages to their personal phone," he said as he made a pitch for his company's services.
"Unless carriers get in front of the issue, they could see increased churn, unwanted legislation, and certainly, a rise in customer service calls," Begert said.
How Enterprises Are Attacking the IT Security EnterpriseTo learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Infographic: The State of DevOps in 2017Is DevOps helping organizations reduce costs and time-to-market for software releases? What's getting in the way of DevOps adoption? Find out in this InformationWeek and Interop ITX infographic on the state of DevOps in 2017.
2017 State of IT ReportIn today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.