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How is your company's social media presence affecting the bottom line? Check out these mostly free services that help gauge individual or company impact on networks including Facebook, Twitter, and Google+.
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HootSuite allows users to monitor multiple social networks from a single dashboard and create customer reports from more than 30 supplied modules. Users can also incorporate Facebook Insights and Google analytics into their HootSuite dashboards. The Pro and Enterprise versions of HootSuite allow multiple contributors without requiring password sharing. The Enterprise version of HootSuite costs $1,499 per month.