Apple 'Pod' Trademark Fight Expands To U.K. - InformationWeek
05:50 PM

Apple 'Pod' Trademark Fight Expands To U.K.

A British company is the latest to announce it has received a warning from Apple regarding its yet-to-be-released "securipod" wallet.

Apple Computer has taken its "pod" trademark fight across the pond.

The computer giant has been sending cease-and-desist letters to companies using the word "pod," stating that they are infringing on its trademark. A British company is the latest to announce it has received a warning from Apple regarding its yet-to-be-released "securipod" wallet.

Paul Richings and Marion Barling applied in March for a patent for a device and accompanying parts that would use biometric recognition and store cards, personal data, biometric software and scanners.

"On the final day for opposing our registration, Apple issued an objection," Barling said in an e-mail. "We are currently waiting for further details from the Patent Office as to Apple's reasons for objecting. Either way, it will be quite costly."

Barling said that once Securipod Ltd. receives more information about Apple's objections, she and Richings will have three months to figure out whether to defend their application or forfeit it. They said they will consider similar disputes that are ongoing in the United States.

Companies selling the TightPod, the Podvertiser the Profit-Pod are among several U.S. companies that have received cease-and-desist letters.

Apple representatives have not responded to requests for comment on the issue, but the company's lawyers explained their point of view in at least some of its cease-and-desist letters.

Apple has used its IPOD mark since at least as early as October 2001 and claims that the "Pod" mark indicates to consumers that portable electronic devices and related goods and services bearing those and similar marks originate from or are sponsored by Apple. The company also argues that it has several Pod-related applications pending in the U.S and more than 100 jurisdictions worldwide. The company argues that the "Pod" suffix can be confusing to consumers, especially when attached to products related to computing and electronics. That could dilute Apple's brand, the company's lawyers wrote in one letter.

Other attorneys have argued that a host of "pod" products offered by small companies bear no resemblance to Apple's products and contain a suffix that should not be considered proprietary for one reason: It is a common English-language word.

Paul Levy, of the Public Citizen Litigation Group, said he believes that Apple's strategy could put a damper on free speech rights. He said that he has contacted a few of the small business owners and urged them to join in a battle to retain the word "Pod" in their products.

"One of the problems with trademark law today is that it's all too easy for a big company to throw big bucks around and prevent other people from using common terms in proper, and not confusing, ways," he said.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
2017 State of IT Report
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Register for InformationWeek Newsletters
White Papers
Current Issue
Top IT Trends for 2018
As we enter a new year of technology planning, find out about the hot technologies organizations are using to advance their businesses and where the experts say IT is heading.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll