Turn Content Challenges Into Opportunities

There are plenty of parallels between business intelligence (BI) and enterprise content management (ECM). For starters, the leading vendors in both markets (in terms of software revenue) were snatched up by the technology giants, yet plenty of best-of-breed players, upstarts and open source alternatives remain. But there is one key difference that has kept BI in the limelight while content management has often languished on IT to-do lists.

I'm drawing parallels between BI and ECM because today we're launching the Intelligent Enterprise ECM TechCenter, a mini-site aimed at helping you to treat documents, e-mail messages, forms and collaborative content like valuable assets. Enterprises have done a fairly good job of treating data as assets, thanks to information-rich, well-maintained data warehouses. But those seeking to make the most of content have not had as much success in building comprehensive ECM repositories. If you want some insight as to why ECM deployments fail or fail to get off the ground, download the In-Depth Report "10 Gotchas that Derail ECM Initiatives" and you'll find a detailed explanation of each of the following mistakes:

1. Biting off more than you can chew.