Re: Nice systems
@TerryB- I think with onboarding they are looking for self-service. Instead of saying "Joe Schmoe is starting Wednesday and he will need access to x, y, and z" in an email they want to be able to have some sort of service that they can just type it one spot so they don't have to inform multiple IT people.
For instance, I've worked in companies where to get me set up a manager had to email IT support to get me a computer, HR to get me a desk, and mutiple admins to get me accounts set up for various systems. I think they'd like one place where they can put Jane Schmoe's start date and what kind of access she needs.
As for marketing services, we're talking web development, design, data, etc.
I agree with you that the automation numbers seemed really low. I'm wondering if they are responding not to the system itself but the business reality. Maybe it is a case where using the system isn't as easy as the email or that the system doesn't work half the time without the email poke at someone. Something like that.