"This very well could be the beginning of a significant price war," an analyst told The Boston Globe. "Once you have an all-you-can-eat plan out there, voice minutes become a commodity."
That, no doubt, would benefit the bottom lines of the ever-mobile SMB workforce.
Sprint, the only other major carrier that has not stepped up to plate, did, in fact, test a similar plan in select U.S. cities and is evaluating the results, the company said.The Boston Globe