Why produce content packs?
Lorna, Third parties produce content packs because they want their products to become better integrated in the virtualized data center. If Active Directory is easier to manage as part of the operation of virtual machines, then chances are it will be used more extensively in authorizing users who are self provisioning them. Third parties who produce content packs will tend to see their products become more deeply embedded in the data center. That said, I doubt if Microsoft produced the Active Directory content pack. I haven't had a chance yet to check that point with Ramin Sayar or someone else in the Cloud Management Business unit, But there are many third parties with Windows and Active Directory expertise. Microsoft wants to grow Hyper-V and System Center use, not VMware Log Insight.